Ben Newman’s using narrative began at age 7, when his mom died.

“I’ve discovered such a lot power in my tale and my mother,” he says. “Even if she had this uncommon muscle illness known as amyloidosis, she fought, and she or he had this superb magazine that changed into a spot the place she unleashed her certain psychological angle. She’d write issues in her magazine comparable to, ’Beat the statistics,’ ’Beat the chances,’ ’Are living with a illness this is persistent and deadly.’”

Whilst his mom wanted 24-hour nursing care the remaining yr of her existence, she nonetheless insisted on coming to the dinner desk with an IV stand to invite Newman about his day. Newman watched his mother battle the sickness till the day she died, 11 days sooner than his eighth birthday. “I’ve at all times felt that, at the moment, she handed the pen that she was once writing with in that magazine directly to me,” he says.

The “Burn“ is born

As an grownup, Newman learned the best power in his existence comes from the ache he persevered after his mother’s dying and the teachings she left him. His tale—what Newman calls his “Burn”—is what evokes him to lend a hand others to find their very own as a efficiency trainer, writer and motivational speaker. “It’s [about] encouraging folks in our paintings, serving to folks to find that Burn—that zeal that can give them the facility to battle in the course of the issues that oftentimes dangle them again,” he says.

However Newman didn’t get started his occupation as a efficiency trainer. Ahead of he was once paid to talk for the primary time in 2006 and trainer somebody professionally in 2008, Newman was once a a hit monetary adviser for 10 years. “Once I left [my job in finance], my managing spouse attempted to urge me with cash, and he was once mainly telling me I used to be loopy,“ he says. “Like, ‘How may you allow this occupation?’ However I consider in the future in time, we need to chase what we had been destined to do and assault what we had been destined to do, now not be held again by way of what’s at ease.”

How Newman rose to the highest

During the last 20 years, Newman has written 8 books (The Standard: Winning Every Day at Your Highest Level is his most up-to-date, printed in 2023) and hosts a podcast known as The Burn Podcast, the place he chats with top performers in trade and sports activities. In the course of the Ben Newman Firms, he and his group of efficiency coaches have labored with athletes and groups within the NFL, NBA, PGA, MLB and different sports activities entities.

Along with teaming up with coaches and avid gamers from more than one Tremendous Bowl–profitable groups, Newman lately serves because the longtime efficiency trainer for head trainer Chris Klieman and the Large 12 Champion Kansas State soccer group. He was once additionally a efficiency trainer for 5 years for the College of Alabama’s Red Tide soccer group underneath former head trainer Nick Saban.

He’s additionally introduced his teachings to locker rooms and fields around the nation, together with the ones of the Miami Dolphins, Minnesota Vikings, Wake Wooded area College and several other highschool groups in his fatherland of St. Louis, Missouri.

How the Burn motivates most sensible performers

Via empowering purchasers with “psychological toughness” coaching gear—assume: tips on how to determine your Burn, consider in your self, and learn how to conquer adversities and demanding situations by way of reframing your viewpoint—Newman is helping them succeed in objectives and carry out at their perfect the usage of their herbal abilities and skills.

“As soon as you realize your underlying Burn, that fireplace inside you, that’s in reality what ignites your why and objective and reasons you to turn up at the days you don’t really feel love it,” Newman says. “So the average denominator I’ve discovered with Corridor of Famers, Tremendous Bowl champions, NCAA champions, probably the most most sensible Fortune 100 firms on this planet… is leaders and the top performers [who know] what that Burn is.”

The Burn will also be anything else from a life-changing enjoy, comparable to shedding a caregiver or turning into a mother or father, to the need to end up your self to a gaggle of naysayers.

Along with spotting their Burn, Newman says a hit persons are additionally extremely disciplined and keen to decide to excellent long-term practices. “[They’re] disciplined now not to concentrate on the effects,” Newman says, “however disciplined to the behavior and the paintings every day, understanding that the byproduct of serious self-discipline is profitable at top ranges.”

Who advantages from the Burn?

Whilst more or less 30% of BNC purchasers are within the sports activities global, 70% are company pros at firms and organizations like Microsoft, Wells Fargo Advisors, The Canada Lifestyles Assurance Corporate, Boys & Ladies Golf equipment of The usa and New York Lifestyles. Whether or not you’re a adorned athlete, monetary adviser or running mother, despite the fact that, someone who needs to be extra a hit of their private or skilled lives can take pleasure in discovering their Burn.

“Don’t be held again by way of what society or adversity or problem tells us,” Newman says. “You wish to have to put in writing a e-book? Pass write a e-book. You wish to have to move discuss? Pass discuss. You wish to have to transform the vice chairman of an organization or personal an organization in the future? Pass do it. Put the motion in the back of it that’s going to motive you to do the ones issues.” 

Find out how to construct your ”Prizefighter Day”

In Your Mental Toughness Playbook, which has been offered or downloaded greater than 1 million occasions, Newman stocks recommendation that is helping you determine and assault the on a regular basis actions that can empower you to fulfill your objectives like a prizefighter.

“Not anything in a ‘Prizefighter Day,’ if constructed appropriately, is in response to effects. It’s all in response to the selections we all know we want to make as a way to pressure good fortune,” Newman says. “And after we’re now not feeling a hit, it’s normally as a result of we’re opting for not to do the issues we all know we want to do to achieve success…. It’s manageable after we organize it in the future at a time.”

To have a Prizefighter Day, one the place you’re feeling like your perfect self, Newman recommends organising a day by day regimen that incorporates the next 3 movements:

1. Non-public process

Newman’s instance: This contains “waking up each morning and getting to your morning exercise (as it releases endorphins and builds self assurance).”

2. Industry or skilled process

Newman’s instance: You’ll “[set] a selected purpose for the selection of telephone calls, follow-ups, reps [or] workout routines that it’s important to make each day, understanding that can additional your good fortune, without reference to the effects.”

3. Provider to others process

Newman’s instance: “This might be lending an ear to a chum, giving compliments to a stranger [or] calling your oldsters…. What process are you able to constantly do within the carrier of others?”

This newsletter in the beginning seemed within the July/August 2025 factor of SUCCESS® mag.

Photograph by way of ©Sam Limon



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